Who we are
Chaney Creek Custom Baits was built on two simple principles: craftsmanship that anglers can trust and a calling to live out our faith on and off the water.
Based in Jacksonville, North Carolina, we handcraft custom soft baits and weights for both freshwater and saltwater anglers. Every bait is poured, finished, and tested before it’s ever offered for sale, because we believe quality isn’t optional—it’s a responsibility. From precise color-matching your favorite lures to dialing in the right weight for your conditions, our focus is performance, consistency, and confidence at the end of your line.
We’re veteran owned and operated, and we proudly serve weekend anglers and professional guides alike, shipping custom orders across the United States. No mass production. No shortcuts. Just honest work, attention to detail, and baits built to fish the way they’re meant to.
At the heart of Chaney Creek Custom Baits is a deeper purpose. We strive to be “fishers of men,” using the relationships built through fishing to reflect integrity, humility, and service—values rooted in our Christian faith. Whether you’re chasing redfish at sunrise or bass at first light, we’re grateful to be part of your time on the water.
Built by faith. Proven by fish. Crafted for anglers who care about both.